A central question for all new app ideas is which platform to develop for. The two major platforms, iOS and Android, are both wildly successful, and from a general perspective offer identical opportunities. Both offer robust and well-documented SDKs. Both have a healthy selection of third-party resources and APIs. And no matter which platform you settle on, you have a good opportunity for success. The question is definitely not “which one of these is good” because both have proven themselves as fantastic platforms. The question of “which is better” is a much more challenging one. To answer that, we’re going to use a tried and true method of decision making: a list of pros and cons.