Mobile app development is a multi-step process, and a team effort. But from a broad perspective, it is fairly straightforward. There aren’t a lot of caveats or pitfalls. In essence the process goes: you have an idea, you hand it over to a mobile app builder, they build it, and ta-da! But ideally you’ll be a lot more involved than that! It’s your app, after all. So let’s take a closer look at the process and see what your role will be.
Building a design document and fleshing out your app idea is the first milestone along the path to completion. You’ll obviously be vital to this since you are the source of the core idea, but you’ll be assisted by mobile app development experts who can translate your ideas into a solid outline of the user experience, functions, and principles of the project. Our technical experts will ensure everything is feasible with the available technologies, budgets, and timelines, though there is no need to detail the exact technologies powering the project at this stage.
Once the concept document is created, designers can get to work building wireframes to determine the layout of the user interface. These wireframes are simple mock-ups which will serve as blueprints for the final assets, and may go through several iterations. You’ll have a lot of input here in getting the layout to conform to your vision of the user experience.
At the same time, work can begin creating the app’s logo, fonts, and a general color scheme to unify the visuals. When the wireframes are complete and the layout is dialed in, work can begin creating the full visual assets: backgrounds, buttons, graphics, and images. All of this together will ensure your app is beautiful, organized, and easy to use.
The programmers begin work. Our technical leads outline the technologies needed, and work begins to create the content flow and functionality. Design assets are incorporated, and everything gets stitched together to form the final product.
Our mobile app developers will then put the app through a several rounds of rigorous Quality Assurance and bug fixing to clean up the experience and ensure everything works properly. We’ll send builds to you to evaluate as we bring it closer and closer to completion, and once you’re satisfied with the product, we’ll move on to launch.
When your mobile app is deemed complete, it’s time to submit the build to the app store. Depending on which app store, there will be different guidelines for evaluation (these will be accounted for in every preceding step of the mobile app development process). Assuming the app is approved, then all that’s left to do is to log into your developer account and activate the product.
In rare cases, apps are not approved—for the most part this means a few minor tweaks are needed (for instance, tweaking the app’s name, moving a button, etc.). A more significant issue, like having a core function that violates the app store’s terms, will never happen because we wouldn’t even start the project knowing that approval would be impossible.
Once the project has been approved, we’ll transfer all the source codes and design assets over to you as the sole owner.
Marketing is a must for every app. You’ll need to build a website for the app (a small, one page site will often work fine), and establish social media pages on relevant sites. These assets will be important for driving traffic via SEO, social media sharing, and paid ad campaigns. You may also want to start a blog, or put up content on sites such as SlideShare. These kinds of items will have high sharability and can help you reach a larger audience.
If your app is designed to be sold to businesses, in large volumes or otherwise as a large account, you’ll want sales representatives to be finding and pursuing opportunities. Software Developers UK’s wide network of business connections can really come in handy here!
Software Developers UK. is not just a mobile app development company, we are a full service mobile app partner, taking your project from concept to completion and working alongside you to push your app towards success. We’ll provide a free consultation with our mobile app experts to help kickstart your concept phase, just leave a message on our website and one of our talented app strategists will be in touch shortly.